{"id":240265,"date":"2021-12-06T17:41:19","date_gmt":"2021-12-06T14:41:19","guid":{"rendered":"https:\/\/kaleidaweb.com\/2026\/?p=240265"},"modified":"2026-02-17T20:08:55","modified_gmt":"2026-02-18T01:08:55","slug":"trends-for-2022-eccentric-pastels-rustic-colors-and-a-blast-from-the-past-are-all-in","status":"publish","type":"post","link":"https:\/\/kaleidaweb.com\/2026\/trends-for-2022-eccentric-pastels-rustic-colors-and-a-blast-from-the-past-are-all-in\/","title":{"rendered":"Eccentric pastels, rustic colors, and a blast from the past are all in"},"content":{"rendered":"

Trends in Color!<\/h2>\n

The unprecedented panic of entering the third year of a global pandemic in the Modern Age has inspired consumers and producers alike to seek comfort in nostalgia and various modes of self-soothing.<\/p>\n

Experts at Pantone Color Institute predict<\/a> that colors for 2022 will \u201creflect our aspiration for balance as we move through a changing landscape.\u201d<\/p>\n

Colors that both recognize the greater desire to prioritize calm and familiarity, while exuding optimism and liberation, will pique the interest of customers.<\/p>\n<\/div><\/div><\/div><\/div>

Soothing Pastels<\/h2>\n

99designs<\/span><\/a> lists \u201cadventurous pastels\u201d and \u201clight and airy\u201d colors as top contenders for trending colors in 2022.<\/p>\n

Designers expect that using pastels in unconventional and even editorial ways will disrupt the traditional associations with the hues while maintaining the familiarity of calm found in their use.<\/p>\n<\/div><\/div><\/div>

\"Alfoart,<\/span><\/div>

Alfoart<\/a><\/span>, perfectly characterizes this concept using serene pastels in an edgy design.<\/p>\n<\/div><\/div><\/div>

\"MarsiDesign\u2019s<\/span><\/div>

MarsiDesign\u2019s<\/a> <\/span>watercolor texture, meanwhile, utilizes copious amounts of white space. The combination of color and space aptly beckons a sense of peace associated with this product.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Rustic Earth<\/h2>\n

A wide spectrum of muted, rustic colors will be used in a similar fashion to unconventional pastels. To contrast the bold and bright trends that brands used last year, a rustic color palette evokes a slower, back-to-basics vibe.<\/p>\n

Bramley Mountain Granola\u2019s packaging, for example, conjures a back-to-nature tone.<\/p>\n

These throwback color schemes provide an undeniable method to help your website stand out in the new year.<\/p>\n

Paired with the eco-friendly fonts we mentioned in our prior installment about trends for 2022<\/a><\/span>, such as Glyphs and Ryman\u2019s Eco font, earthy colors will communicate a thoughtful, organic branding message.<\/p>\n<\/div><\/div><\/div>

\"Rustic<\/span><\/div><\/div><\/div><\/div>
\"Green<\/span><\/div><\/div>

Retro Colorways<\/h2>\n

The addition of nostalgia to color design is certain to meet the needs of consumers right now. People want fun and familiarity, mixed with minimalistic design.<\/p>\n

Expect to see a resurgence of 1970s and 1980s retro colorways in 2022.<\/p>\n

Green Estate Beauty<\/a> marries minimalist and Memphis design, one of the defining concepts from the 1980s, to imbue fluidity into their brand and packaging.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

\"kaleidaweb<\/span><\/div><\/div>

Let's connect.<\/h2>\n

In 2022 and beyond, kaleidaweb can connect clients to colors that will help their website branding dreams come true or refresh an existing site to keep pace with the competition.<\/p>\n

To learn more about 2022\u2019s trends in colors, visit 99designs<\/a>.<\/span><\/p>\n

And contact kaleidaweb to inquire about a discounted design or redesign in 2022!<\/p>\n<\/div><\/div>

Contact our team.<\/a><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"

As the year comes to a close, kaleidaweb is looking ahead to 2022 and highlighting the design trends we expect to see flourish in the New Year. Next up, we take a look at trends in color! <\/p>\n","protected":false},"author":5,"featured_media":240278,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[16],"tags":[126,170,188,147,154,25,141,175,136,217,110,186,128,134,204,19,165,169,31,185,164,32,107,226,74],"dipi_cpt_category":[],"class_list":{"0":"post-240265","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blog","8":"tag-color","9":"tag-color-scheme","10":"tag-divi","11":"tag-graphic","12":"tag-graphic-design","13":"tag-icons","14":"tag-impressions","15":"tag-inspiration","16":"tag-logo","17":"tag-maintenance","18":"tag-marketing","19":"tag-modern","20":"tag-mood","21":"tag-re-design","22":"tag-redesign","23":"tag-results","24":"tag-style","25":"tag-trend","26":"tag-trends","27":"tag-usability","28":"tag-ux","29":"tag-web-design","30":"tag-web-development","31":"tag-woocommerce","32":"tag-wordpress"},"_links":{"self":[{"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/posts\/240265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/comments?post=240265"}],"version-history":[{"count":10,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/posts\/240265\/revisions"}],"predecessor-version":[{"id":27746122,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/posts\/240265\/revisions\/27746122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/media\/240278"}],"wp:attachment":[{"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/media?parent=240265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/categories?post=240265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/tags?post=240265"},{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/kaleidaweb.com\/2026\/wp-json\/wp\/v2\/dipi_cpt_category?post=240265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}