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Web Design
Web Design
You need a new website, redesign, or web work.
Web Care + SEO
Web Care + SEO
Maintenance, SEO + tech support plans.
Case Study
Case Study
An interactive timeline of our work with Literacy Partners.
Local Discounts
Local Discounts
Savings for local clients in New England.
Expert web solutions are our domain.
How you look online says a lot about your business. A professionally-built, individually-customized website serves as your initial introduction to prospective clients and allows existing ones to avail of your products and services with ease. At kaleidaweb, we believe in maintaining long-term relationships with our clients whether nearby in Massachusetts or across the country in California. We take great pride in providing full-circle custom web design services as we:
- Design & build your site
- Maintain & host your site
- Provide technical support
To properly showcase you online, we invest time learning about your brand so that we can help you stand out among competitors. Your social media content is always beautifully integrated and cross-posted to keep your website and social media feeds current without the time-guzzling endeavor of updating each channel manually.
Along with custom WordPress web design, our assorted web maintenance tools, knowledge of SEO, social media savvy and brand marketing experience allow us to genuinely do our best to bring your brand to life online.
We believe Black Lives Matter and members of our team are part of the LGBTQ+ community. We purposefully use inclusive and diverse media when designing sites. Designing your next online home is not just our profession. It is a passion we take pride in and bring to our work every day.
♥ team kaleidaweb
We are ethical devs.
We care for the quality of our profession and your success without compromising shared values.
We do not use AI.
Latest News
from kaleidaweb
AI is overrated and unnecessary
The folks at Merriam-Webster closed 2025 with a bang—announcing slop as the Word of the Year and the release of its first new hardback dictionary in more than twenty years. The standard-bearer of dictionary-making had chosen, in effect, to take a stand in the real world, while maintaining its digital presence. At kaleidaweb, we did the same, because Artificial Intelligence (AI) is, as its name implies, artificial, and incongruous to intellect.
New look for maintenance reports
We recently updated our reporting system to better serve our clients continuing to display our work and care shown in a clean and straightforward report.
Client Spotlight: The Gammon Press
Redesign for 2x Backgammon World Champion, successful author, publisher + instructor, Bill Robertie and The Gammon Press. New online store and WordPress design on Divi theme.
Clients We Love
Let’s talk.
I have now worked with Dani twice on my website because she is incredible! We did the first website and rebranding in Jan 2020 and then another one just recently in Jan 2024! She is very responsive, flexible and easy to work with.
My new website looks amazing!
She will walk you through everything if you don’t understand website design and show you different options so you can make the best decisions regarding the layout and look. She is also just a wonderful human!
Highly recommend!!!
I’ve had the pleasure of working with Dani for the past 7 years, and I couldn’t be more satisfied with her work! From the original website design to the ongoing updates, Dani has consistently delivered exceptional results. She has an incredible ability to bring my vision to life.
One of the things I truly appreciate about working with Dani is her responsiveness. No matter the request or question, she’s always quick to provide helpful feedback and solutions. Recently, as I started blogging, Dani went above and beyond by sending me a Loom video tutorial, walking me through how to upload and publish posts on my site. This extra touch made a world of difference and shows how committed she is to helping her clients succeed.
Thank you so much, Dani, for all your hard work. I look forward to continuing our collaboration for many years to come!
Dani Shaw at kaleidaweb did a complete creation and redesign of our WordPress web page for our law office. Our project was, at times, very challenging and all the issues were handled with complete professionalism and utmost speed. The creativity in building the site completely matched what we were expecting with very little input on our part. We have been so pleased with the work that we are continuing on a monthly maintenance contract basis.
I would highly and unequivocally recommend kaleidaweb design + maintenance services. We are looking forward to continuing to grow our business with the assistance of Dani Shaw.
In addition to my work in Financial Services, I also own a small business on the North Shore of Boston. Dani was instrumental in our website design, implementation and social media organization. She is a consummate professional and also an artist, she was able to turn my vision into a reality with very little direction given. Dani and kaleidaweb continues to manage my site, and is responsive, easy to work with and understanding of my crazy schedule.
She is truly part of my team! I couldn’t do it without her. I can’t recommend her highly enough.
I recently had the pleasure of working with kaleidaweb on a complete update and redesign of my web site. Dani was a pleasure to work with and the final result is a web site that is much more modern and attractive while at the same time being even easier to use and navigate. I would recommend kaleidaweb to anyone looking for an upgraded, modern and functional web site.
You won’t be disappointed – I certainly was not!
We have been so fortunate to work with Dani Shaw at kaleidaweb on our Wonder of Learning website, communication, and design. Not only is she talented, responsive and professional; she also shares an incredible gift for understanding the goals of the project, appreciating the vision and communicating the objectives so thoughtfully.
She really took the time to realize our hopes and intention. As a result, we could not be more satisfied with the initial results, and the way that she continues to help us improve. Thanks to our work with kaleidaweb, our efforts have been more effective and meaningful.
Dani at kaleidaweb has helped us to substantially grow our 26 year old company’s customer base since we hired her to design and develop our website over 10 years ago. We often get high compliments from potential clients regarding our outstanding website, which they assure us was the very reason they chose New Life Upholstery to meet their decorating needs. She has a fabulous sense of design, and the business savvy to keep us at the cutting edge of advertising by advising and assisting us in changing with the times.
We have the highest of regard for Dani and can recommend her and kaleidaweb design + maintenance without reservation.
Reading the reviews that are already here, I see that other clients of Dani Shaw’s have said everything I was going to say about her. Dani IS a pleasure to work with, she IS a superstar and we also feel very fortunate to be working with her. Dani IS so good at figuring out “web stuff” and she takes such good care of clients.
Highly, highly recommended!
I have now worked with Dani twice on my website because she is incredible! We did the first website and rebranding in Jan 2020 and then another one just recently in Jan 2024! She is very responsive, flexible and easy to work with.
My new website looks amazing!
She will walk you through everything if you don’t understand website design and show you different options so you can make the best decisions regarding the layout and look. She is also just a wonderful human!
Highly recommend!!!
Dani Shaw at kaleidaweb did a complete creation and redesign of our WordPress web page for our law office. Our project was, at times, very challenging and all the issues were handled with complete professionalism and utmost speed. The creativity in building the site completely matched what we were expecting with very little input on our part. We have been so pleased with the work that we are continuing on a monthly maintenance contract basis. I would highly and unequivocally recommend kaleidaweb design + maintenance services. We are looking forward to continuing to grow our business with the assistance of Dani Shaw.
We have been so fortunate to work with Dani Shaw at kaleidaweb on our Wonder of Learning website, communication, and design. Not only is she talented, responsive and professional; she also shares an incredible gift for understanding the goals of the project, appreciating the vision and communicating the objectives so thoughtfully. She really took the time to realize our hopes and intention. As a result, we could not be more satisfied with the initial results, and the way that she continues to help us improve. Thanks to our work with kaleidaweb, our efforts have been more effective and meaningful.
Dani at kaleidaweb has helped us to substantially grow our 26 year old company’s customer base since we hired her to design and develop our website over 10 years ago. We often get high compliments from potential clients regarding our outstanding website, which they assure us was the very reason they chose New Life Upholstery to meet their decorating needs. She has a fabulous sense of design, and the business savvy to keep us at the cutting edge of advertising by advising and assisting us in changing with the times. We have the highest of regard for Dani and can recommend her and kaleidaweb design + maintenance without reservation.
Working with Dani at kaleidaweb on my website re-design was an absolute pleasure. I searched extensively to find someone local, responsive, professional, and with a good eye for a design that would look great and be easy to navigate, too. Not only did Dani meet all of my expectations, she far exceeded them in every way. She was knowledgeable and patient, and I am thrilled with the outcome. I have gotten very positive feedback from clients, and can’t thank you enough Dani!
Web Design
Our team is devoted to developing custom WordPress sites for our clients by developing sites to help accomplish whatever web needs you have. We maintain a curated collection of professional plugins, modules and components to use on your web venture. We are always testing the newest releases for utilization on your site.
Care, Boost + SEO
Having a maintenance plan for your WordPress site protects your investment by providing backups, security scans, critical updates, performance updates and more. Our maintenance + care plans ensure you will never lose important web data due to a hack or crash. You’re fully taken care of. Boost your PageSpeed and grow your SEO.
What’s the cost?
Looking to create a fantastic website at a reasonable and competitive cost? You are in the right place.
Our experienced team will give you professional results and follow-through along the path of building for you a healthy and successful online venture.
Contact us to get started on your next build. Sign up for a Maintenance plan to keep your current site safe and up to date.