Custom Web Design
Need a website?
You’re in the right place to learn more and get started!
All of our websites are designed from scratch unless otherwise specified. First, we start with a framework — think of it as your bones, your skeletal structure, that keeps everything together. It is essential for function but it doesn’t reflect how you look outwardly.
We code + we care.
Your site will be custom designed on WordPress’s most powerful Divi framework from a blank slate to match your brand and vision. We’ll go through a process of selecting the right colors, fonts, images and content to include as we custom build your site from the ground up.
You’ll have everything you need to be successful with your site when we’re done.
We’ve worked with clients of many different needs, and the best place to start is to talk about what YOU specifically need so we can be sure the project is a good fit for everyone. After our initial conversation to assess your needs, you’ll receive a project scope to sign off on before work begins. We are currently booking two weeks out for new projects. Typically, it takes a week or two for clients to gather all of the information we need. During that time, we can handle all necessary administrative work.
The Gammon Press
WordPress + WooCommerce Redesign
Before & After
What you’ll get…
Custom Web Design from scratch on Divi Framework
- Divi Theme installed including a license for the most popular WordPress theme in the world
- Custom responsive & mobile design
- Ultimate Visual Page + Theme Builder
- Every part of your website designed with your brand in a custom theme
- Latest WordPress software
- Easy to update instruction videos built into the back-end for those seeking in-house maintenance
- A large collection of licensed professional plugins & modules to use with your theme
- One month free of Maintenance services upon launch.
yes, all this too.
- Marketing + design resources on Envato Elements
- One basic logo design
- Free WordPress plugin installations
- LinkedIn / Instagram / Facebook / X setup
- Image gallery
- Header sliders
- Contact form
- SEO tags added
- Social Media plugins installed
- Blog configuration
- Newsletter configuration
- Event calendar
- Google Analytics hooked up
- Testimonial sliders
- Image & video optimization for web
- Your logo & brand on login page & admin pages
- Quality assurance / bug free code
Clear process with 
Curious about what an organized Web Design process from start to finish looks like? Watch the video and visit kaleidaweb’s Web Design Project Board on Trello. Dani curated this board to help optimize workflow and communication with clients. We will work together without the chaos using Atrium for design feedback. Finally, you’ll receive custom, instructional videos from us created with Loom!
There’s just one place to see all communication, dates, feedback and screens. No more emails back and forth and tracking down files in multiple locations. Check out the process and example card. Each milestone is checked off only after everyone is happy with the progress at that point. There are options to give feedback at each step. You can also look ahead to see what to expect.
Web Design doesn’t have to be complicated and this is our best effort to make it easy for everyone. Let’s get started today! You and your team will receive a copy of your own custom Project Board and we’ll go through it together.
We use our tools to help you.
Here’s an example of a quick video checking in with a client… with Loom!
I’ve had the pleasure of working with Dani for the past 7 years, and I couldn’t be more satisfied with her work! From the original website design to the ongoing updates, Dani has consistently delivered exceptional results. She has an incredible ability to bring my vision to life.
One of the things I truly appreciate about working with Dani is her responsiveness. No matter the request or question, she’s always quick to provide helpful feedback and solutions. Recently, as I started blogging, Dani went above and beyond by sending me a Loom video tutorial, walking me through how to upload and publish posts on my site. This extra touch made a world of difference and shows how committed she is to helping her clients succeed.
Thank you so much, Dani, for all your hard work. I look forward to continuing our collaboration for many years to come!
We have been so fortunate to work with Dani Shaw at kaleidaweb on our Wonder of Learning website, communication, and design. Not only is she talented, responsive and professional; she also shares an incredible gift for understanding the goals of the project, appreciating the vision and communicating the objectives so thoughtfully.
She really took the time to realize our hopes and intention. As a result, we could not be more satisfied with the initial results, and the way that she continues to help us improve.
Thanks to our work with kaleidaweb, our efforts have been more effective and meaningful.
Soon after opening my own practice, I reached out to Dani at kaleidaweb regarding a web presence for my business – which was one of the best business decisions I have ever made. Dani got to know me – and my fledgling business – and grasped very quickly the “vibe,” content, and features that I needed to stand out from my competition. Her response to questions, changes and ideas is consistently timely and with great insight, and her ongoing site hosting is seamless. Her handling of those little bugs that pop up now and then in technology (no matter how silly from me, someone super tech-impaired) are always handled with an urgency that only echoes her dedication and passion to her work — and clients!
We just went through a site redesign, and Dani once again impressed me with just how much she has kept up with the trends in this space since the first site was built. I LOVE my new site…and so do my clients. I honestly can’t say enough – Dani has literally helped to build my business over the last 14 years!
Dani Shaw at kaleidaweb did a complete creation and redesign of our WordPress web page for our law office. Our project was, at times, very challenging and all the issues were handled with complete professionalism and utmost speed. The creativity in building the site completely matched what we were expecting with very little input on our part.
We have been so pleased with the work that we are continuing on a monthly maintenance contract basis.
I would highly and unequivocally recommend kaleidaweb design + maintenance services. We are looking forward to continuing to grow our business with the assistance of Dani Shaw.
In addition to my work in Financial Services, I also own a small business on the North Shore of Boston. Dani was instrumental in our website design, implementation and social media organization. She is a consummate professional and also an artist, she was able to turn my vision into a reality with very little direction given.
Dani and kaleidaweb continues to manage my site, and is responsive, easy to work with and understanding of my crazy schedule.
She is truly part of my team! I couldn’t do it without her.
I can’t recommend her highly enough.
I heartily recommend kaleidaweb to artisans and others looking to improve their presence on the web! Dani Shaw did a fantastic job. The site had outgrown itself. It needed technical help to improve the speed and integration of a store and other elements. I was impressed with how much she knows about everything WordPress — she clearly knows her stuff! One of the great things about working with Dani is not only does she respond to questions quickly, but she also is very organized. Redesigning a website involves lots of little details and Dani made it easy to navigate those. She employed software tools we used on either end to coordinate the back and forth of comments, image postings, file sharing and the like. She has developed a clear process on how to get from concept to conclusion. I was impressed by her graphics acumen and willingness to suggest changes that were aesthetically on the mark. All of this led to the creation of a website that functions well and looks good.
Dani at kaleidaweb has helped us to substantially grow our 26 year old company’s customer base since we hired her to design and develop our website over 10 years ago. We often get high compliments from potential clients regarding our outstanding website, which they assure us was the very reason they chose New Life Upholstery to meet their decorating needs.
She has a fabulous sense of design, and the business savvy to keep us at the cutting edge of advertising by advising and assisting us in changing with the times.
We have the highest of regard for Dani and can recommend her and kaleidaweb design + maintenance without reservation.
I recently had the pleasure of working with kaleidaweb on a complete update and redesign of my web site.
Dani was a pleasure to work with and the final result is a web site that is much more modern and attractive while at the same time being even easier to use and navigate. I would recommend kaleidaweb to anyone looking for an upgraded, modern and functional web site.
You won’t be disappointed – I certainly was not!
Reading the reviews that are already here, I see that other clients of Dani Shaw’s have said everything I was going to say about her.
Dani IS a pleasure to work with, she IS a superstar and we also feel very fortunate to be working with her. Dani IS so good at figuring out “web stuff” and she takes such good care of clients.
Highly, highly recommended!
Dani Shaw is nothing less than a super star. I have worked with her for 15 years at Cengage Learning where she has accomplished every task I have ever put in front of her. She has a skill set of a technical person who has been Technically editing every computer related text book Cengage has ever put out, ranging from Microsoft Office to Computer Forensics. I would make an attempt to list all her skills but (Network Security, Graphic Design, Mac, PC, Ethical Hacking, Adobe, Windows, Red Hat, any OS…list goes on). Her biggest strength in using these skills is that she not only takes direction extremely well, but she has an imagination that consistently brings it to the next level.
She owns kaleidaweb, and has actually developed my company Silver Bridge Technical Staffing, LLC’s web site. Dani is nothing but a professional and I hope to keep working with her in any capacity.
Just a simple Google search for someone local to me, from someone who just relocated here, and boy did I get lucky!
Dani was quick, knowledgeable, and in my budget. My website redesign went great, and I have a great new net presence!
Highly recommend.
I’ve had the pleasure of working with Dani for the past 7 years, and I couldn’t be more satisfied with her work! From the original website design to the ongoing updates, Dani has consistently delivered exceptional results. She has an incredible ability to bring my vision to life.
One of the things I truly appreciate about working with Dani is her responsiveness. No matter the request or question, she’s always quick to provide helpful feedback and solutions. Recently, as I started blogging, Dani went above and beyond by sending me a Loom video tutorial, walking me through how to upload and publish posts on my site. This extra touch made a world of difference and shows how committed she is to helping her clients succeed.
Thank you so much, Dani, for all your hard work. I look forward to continuing our collaboration for many years to come!
We have been so fortunate to work with Dani Shaw at kaleidaweb on our Wonder of Learning website, communication, and design. Not only is she talented, responsive and professional; she also shares an incredible gift for understanding the goals of the project, appreciating the vision and communicating the objectives so thoughtfully.
She really took the time to realize our hopes and intention. As a result, we could not be more satisfied with the initial results, and the way that she continues to help us improve.
Thanks to our work with kaleidaweb, our efforts have been more effective and meaningful.
Soon after opening my own practice, I reached out to Dani at kaleidaweb regarding a web presence for my business – which was one of the best business decisions I have ever made. Dani got to know me – and my fledgling business – and grasped very quickly the “vibe,” content, and features that I needed to stand out from my competition. Her response to questions, changes and ideas is consistently timely and with great insight, and her ongoing site hosting is seamless. Her handling of those little bugs that pop up now and then in technology (no matter how silly from me, someone super tech-impaired) are always handled with an urgency that only echoes her dedication and passion to her work — and clients!
We just went through a site redesign, and Dani once again impressed me with just how much she has kept up with the trends in this space since the first site was built. I LOVE my new site…and so do my clients. I honestly can’t say enough – Dani has literally helped to build my business over the last 14 years!
Dani Shaw at kaleidaweb did a complete creation and redesign of our WordPress web page for our law office. Our project was, at times, very challenging and all the issues were handled with complete professionalism and utmost speed. The creativity in building the site completely matched what we were expecting with very little input on our part.
We have been so pleased with the work that we are continuing on a monthly maintenance contract basis.
I would highly and unequivocally recommend kaleidaweb design + maintenance services. We are looking forward to continuing to grow our business with the assistance of Dani Shaw.
In addition to my work in Financial Services, I also own a small business on the North Shore of Boston. Dani was instrumental in our website design, implementation and social media organization. She is a consummate professional and also an artist, she was able to turn my vision into a reality with very little direction given.
Dani and kaleidaweb continues to manage my site, and is responsive, easy to work with and understanding of my crazy schedule.
She is truly part of my team! I couldn’t do it without her.
I can’t recommend her highly enough.
Dani at kaleidaweb has helped us to substantially grow our 26 year old company’s customer base since we hired her to design and develop our website over 10 years ago. We often get high compliments from potential clients regarding our outstanding website, which they assure us was the very reason they chose New Life Upholstery to meet their decorating needs.
She has a fabulous sense of design, and the business savvy to keep us at the cutting edge of advertising by advising and assisting us in changing with the times.
We have the highest of regard for Dani and can recommend her and kaleidaweb design + maintenance without reservation.
I heartily recommend kaleidaweb to artisans and others looking to improve their presence on the web! Dani Shaw did a fantastic job. The site had outgrown itself. It needed technical help to improve the speed and integration of a store and other elements. I was impressed with how much she knows about everything WordPress — she clearly knows her stuff! One of the great things about working with Dani is not only does she respond to questions quickly, but she also is very organized. Redesigning a website involves lots of little details and Dani made it easy to navigate those. She employed software tools we used on either end to coordinate the back and forth of comments, image postings, file sharing and the like. She has developed a clear process on how to get from concept to conclusion. I was impressed by her graphics acumen and willingness to suggest changes that were aesthetically on the mark. All of this led to the creation of a website that functions well and looks good.
I recently had the pleasure of working with kaleidaweb on a complete update and redesign of my web site.
Dani was a pleasure to work with and the final result is a web site that is much more modern and attractive while at the same time being even easier to use and navigate. I would recommend kaleidaweb to anyone looking for an upgraded, modern and functional web site.
You won’t be disappointed – I certainly was not!
Reading the reviews that are already here, I see that other clients of Dani Shaw’s have said everything I was going to say about her.
Dani IS a pleasure to work with, she IS a superstar and we also feel very fortunate to be working with her. Dani IS so good at figuring out “web stuff” and she takes such good care of clients.
Highly, highly recommended!
Dani Shaw is nothing less than a super star. I have worked with her for 15 years at Cengage Learning where she has accomplished every task I have ever put in front of her. She has a skill set of a technical person who has been Technically editing every computer related text book Cengage has ever put out, ranging from Microsoft Office to Computer Forensics. I would make an attempt to list all her skills but (Network Security, Graphic Design, Mac, PC, Ethical Hacking, Adobe, Windows, Red Hat, any OS…list goes on). Her biggest strength in using these skills is that she not only takes direction extremely well, but she has an imagination that consistently brings it to the next level.
She owns kaleidaweb, and has actually developed my company Silver Bridge Technical Staffing, LLC’s web site. Dani is nothing but a professional and I hope to keep working with her in any capacity.
Just a simple Google search for someone local to me, from someone who just relocated here, and boy did I get lucky!
Dani was quick, knowledgeable, and in my budget. My website redesign went great, and I have a great new net presence!
Highly recommend.
Design Showcase
A few examples of some of our favorite designs.
Campus Child Care | Organization
WordPress Design + Maintenance
Dynamic Galleries, Logo Slider, News, Job Board + Custom Maps
Rice Kitchen | Restaurant Chain
WordPress Design + Maintenance
ToastTab Config, Online Ordering + Advanced Map
Maintenance Plans
Having a maintenance plan for your WordPress website protects your website by providing backups, security scans, important critical updates, malware scans, performance updates and much more. It provides insurance for your online investment. You will never lose important web data due to a hack or crash.
Social Media
Your social media content is always beautifully integrated and cross-posted to keep your website and social media feeds current without having to update each channel manually.
WordPress Guru
We are devoted to developing custom WordPress sites while mastering the popular Divi, Genesis and Avada frameworks. We maintain a curated collection of professional plugins, modules and components to use on your new web venture and we’re always testing the newest releases for our clients.